ThinkUPC will participate on October 28 and 29, 2026, in the 8th APD Management Congress, held at the Palacio Municipal IFEMA Madrid under the theme “Thinking differently, competing together in a world in disorder.”
In this edition, which coincides with the 70th anniversary of the Association for the Progress of Management (APD), the event will bring together executives and business leaders to reflect on the major challenges redefining global competitiveness: geopolitics, digital sovereignty, talent, and emerging technologies.
As a Business Hub sponsor, ThinkUPC will have its own booth on the ground floor of the congress, next to the APD Zone. From this space, the company will offer strategic advice and showcase its catalog of artificial intelligence services aimed at transforming corporate processes and generating sustainable competitive advantages.
Strategic artificial intelligence for the business community
ThinkUPC’s presence at the 8th APD Management Congress will align with the main debates on the agenda, where technology, innovation, and artificial intelligence are established as key levers to increase productivity.
As Andrés Navarro-Soto, Business Development Director at ThinkUPC, noted in an interview with APD magazine on the occasion of the congress:
“The real challenge in Spain is no longer raising awareness of AI, but achieving the transition from pilot projects to mass production in a sustainable, structured, and governed manner.”
From our booth, we will accompany management teams in addressing the real challenges of adopting this technology: from defining the strategy and identifying high-impact use cases, to implementing governance models (Trust by Design) and deploying agentic architectures.
If you are attending the congress, we invite you to visit our space in the exhibition area to discuss the opportunities offered by AI and define your organization’s digital roadmap.